What does it take to create a brand-creator partnership that genuinely resonates? It’s not just about follower counts; it’s about alignment, authenticity, and a shared vision.

Join Jen Rankine, Principal Manager of Global Content Creators at Skyscanner, and popular value travel creator Rob Adcock, for an exclusive, behind-the-scenes look at the matchmaking process between global brands and digital creators. In this transparent and highly engaging session, Jen and Rob will pull back the curtain on the journey Skyscanner takes to find the perfect creators to work with, offering a rare 360-degree view from both the brand and creator perspectives.

Whether you are a brand looking to elevate your influencer marketing strategy or a creator trying to catch the eye of a global company, this session will provide the blueprint for building relationships that actually work.