Olivia MB is a cultural strategist specialising in creator marketing, brand partnerships, and
organic audience growth. Through her work at Drip as Head of Events and Social, she has led
campaigns across festivals, live events, social media and creator ecosystems, helping the brand
to connect culturally with commercial growth.

Passionate about building creative and disruptive
strategies that go beyond likes and views, Olivia focuses on how creators can influence awareness and conversion across the full customer journey, and play a critical role in brand
building and longevity.