Inspiring Creativity In A World Trending Towards AI Slop
The creator economy has reached a critical point. While AI has made content production easier, it has also flooded our feeds with algorithmic “slop” – high-volume content that lacks soul and genuine perspective. The good news is that as audiences grow increasingly weary of this, the value of authentic, emotionally resonant storytelling has never been […]
How To Build Confidence & Visibility In Your Career
This session is about making yourself seen in a way that builds confidence and opens doors, even in an industry that keeps changing. Through stories from my own career in influencer marketing (where every job I’ve had has been unadvertised), we’ll explore different ways of being visible, internally within your team and organisation, or externally […]
Testing, Testing: The Metrics You Need In 2026
The eternal question prevails – what are the metrics that brands, creators and agents ACTUALLY need to care about, and which ones can be left in 2025? We know how busy everyone is, so don’t waste your time stressing about meaningless vanity metrics. In this session we will reveal the numbers to pay attention to, freeing […]
Just Existing & Fully Thriving: Amber Rose Gill On How To Turn A Viral Moment Into A Career
If you want to know how to turn a viral moment into a thriving, long-term career, you need to hear from the woman who has not only done it but continues to surprise her community with what she will achieve next. Amber is a broadcaster, podcaster, best-selling author, DJ, entrepreneur and creator with a global […]
From Memes To Big Dreams: Hunsnet Founder On Creating A Joyous Brand From Humble Beginnings
Hunsnet started as a meme account on Instagram, but it fast became a huge online community space for everyone who dares to identify as a Hun. Founded in 2017, Gareth Howells started his page to celebrate Hun culture, which he defines as always positive and funny but never cruel, celebrating British pop culture and humour, […]
Scaling Community-Led Luxury: Growing A Luxury Brand Without Losing Its Je Ne Sais Quoi
Being a premium brand in today’s economy involves a delicate balance between creating high-end content and working with aspirational creators, and making sure you don’t alienate your fans. These challenges only widen as your business grows, when your OG fans may notice any change in your social content and feel that the vibe has shifted […]
Redefining Long-Term Creator Relationships In The Fight Against ‘Authenticity’
Each year, ITV brings together forward thinking and culturally relevant content creators that have become an extension and integral part of the ITV brand. For a while now the way that broadcasters work with creators has been changing, but this session will explore how this relationship has changed and the opportunities that avail for creators […]
Conquering BeautyTok: Standing Out In An Overcrowded Market
Anna Sheri, otherwise known as @annasbeautyworld, has amassed a 1.5m followerbase across social platforms by consistently posting about self-care and her beauty tricks for clearer skin, healthier hair and more. Today, she unveils how she has built up this loyal and highly engaged followerbase as well as building a working relationship with some of her […]
Frugal Chic – Building a Premium Brand Without Premium Spending
The Founder of Frugal Chic, Mia McGrath is an ex 9-5 employee turned solopreneur who generated £100k+ profit in her first year as a creator and launched successful digital products with +10,000 downloads. Her platform empowers people who want more from their finances and careers, particularly those on unconventional paths, and creating long-term wealth regardless […]