Hear from every side of the creator economy
Four stages, two days and the conversations the creator economy can’t afford to miss.
Here’s what we’re digging into at Magazine London on 13 to 14 July 2027.
HEADLINER: Frugal Chic – Building a Premium Brand Without Premium Spending
The Founder of Frugal Chic, Mia McGrath, gave us her blueprint for how to build a high-margin brand designed for sustainable success.
HEADLINER: Just Existing & Fully Thriving: Amber Rose Gill On How To Turn A Viral Moment Into A Career
Want to know how to turn a viral moment into a thriving, long-term career? We heard how Amber has built a lasting business empire by doing things her own authentic way.
Testing, Testing: The metrics you need in 2026
We uncovered the metrics that brands, creators and agents ACTUALLY need to care about, and which ones can be left behind.
Build Your Business on TikTok: Starting with What You Love
Three TikTok creators from completely different niches shared how they turned passion into profession.
Making The Most Of The Subscription Model & Owning Your Community
In this session, Rosie Gee, Head of Entertainment at Substack, and skincare influencer Natalie O’Neill explored how you can capitalise on the platform’s explosive growth.
The Creator Economy Grows Up: Policy, Progress, and the Path Ahead
How is the creator economy being recognised, supported, and understood by those in power? This session unpacked the work happening behind the scenes to secure a sustainable, recognised future for creators.
Make The Algorithm Pay You Back: How Creator Content Can Earn Again And Again
In this practical session, LADbible shared a publisher’s perspective on how creators, brands and agencies can unlock more value from platforms like Facebook, Snapchat and YouTube.
Creator-Led Fundraising: A Masterclass In Creator-Driven Charity Events
From large-scale in-person gaming streams to viral community challenges, collaboration between digital talent and third-sector goals can clearly be a winning opportunity. But how to make the most of it?
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